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Thursday, 16 February 2012
Donna Center

Marketing for Success

Written by Donna Center

Healthcare organizations are not exempt from the financial problems and  woes facing other corporations today; they too must “adapt or die”.  Whether large or small, healthcare organizations must constantly seek and implement business and marketing strategies to retain customers (patients) and to attract new ones.

When it comes to healthcare, patients (customers) are demanding quality care that is affordable, offers easy access to primary and specialty care, in close proximity to their home or place of employment and good customer service.

Patients that are unhappy with their healthcare plans or providers are walking with their feet - right next door to the competition.

By its very nature, medical practice work can be frenzied, stressful, and overwhelming. You and your staff are likely under constant interruption, making it impossible to give each task the attention it deserves, and simply completing the huge number of necessary tasks each day can be a struggle. Effective time management is essential to the smooth operation of a medical practice. These practices can help you reduce your stress, improve your productivity, and reclaim your personal life.

Thursday, 02 February 2012
Sherry Krueger

How to Keep Physicians on Schedule

Written by Sherry Krueger
With the rise of managed care, doctors are required to see more patients in a day than they did a generation ago. This can lead to long wait times, rushed visits, and overall less satisfied patients – not to mention doctors who feel like they’re working on an assembly line. Here are several ways to make your schedule run more smoothly. 

Standardize the schedule – Though many providers only want to work on “their” schedule, attempt to standardize the schedule and minimize changes as much as possible. This will lower the number of errors and reduce they disruption that proprietary schedules can cause. Providers may not like this at first, but a smooth schedule makes both doctors and patients happy.

Thursday, 26 January 2012
Annette Herman

Pay-for-Performance

Written by Annette Herman

Healthcare organizations around the world are faced with the challenges of containing rising healthcare costs, improving access to care, and providing quality care to patients with very complex diseases and longer life spans (due to vast improvements in medical research and technology).  The impetus to provide quality care has resulted in a demand for healthcare providers to increase RVUs, decrease emergency room visits for non-emergent care and increase patient satisfaction within the primary care setting.  As a result, healthcare organizations and the federal government have turned to pay-for-performance incentives to reward providers for increasing efficiencies, improving access to care. And improving healthcare outcomes for patients with diabetes, hypertension and other life-threatening but manageable diseases.

Thursday, 19 January 2012
Donna Center

How to Have More Effective Staff Meetings

Written by Donna Center

Communication is an important part of keeping a medical practice running smoothly, and staff meetings are a great way to keep those lines of communication going, whether you hold them daily, weekly, or monthly. Make sure the conversation is two-way. Employees want to know what’s going on with the practice, and they also want their voice to be heard. The goal is to work together to build your practice.

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